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Impressing Others Will not Make you Happier, Study


Impressing Others Will not Make you Happier, Study

(epharmanews)- Many people spend a lot of money on activities and events to impress others. However this means that it will not make them any happier, according findings published in the Journal of Happiness Studies.

A team of researchers from the San Francisco State University studied 241 people and found that a person's motivation for making a purchase predicts whether these needs will be met.  People gain greater happiness from buying life experiences rather than material possessions, research has shown, but only if they choose experiences for the right reasons says this study.

"Why you buy is just as important as what you buy," said Ryan Howell, assistant professor of psychology at San Francisco State University. "When people buy life experiences to impress others, it wipes out the well-being they receive from the purchase. That extrinsic motivation appears to undermine how the experiential purchase meets their key psychological needs."

These new findings build on earlier studies and findings which suggest that people who buy life experiences are happier because experiential purchasing helps fulfill psychological needs that are vital for human growth and well-being. These include the need to feel competent, autonomous -- or self-directed -- and connected to others.

Howell conducted the research with Jia Wei Zhang, a student in his lab, and University of Rochester researcher Peter Caprariello. They found that people who choose to buy life experiences because it is in line with their desires, interests and values reported a greater sense of fulfillment and well-being. They felt more autonomous, competent and connected to others, less loneliness and a greater sense of vitality.

"The biggest question you have to ask yourself is why you are buying something," Howell concluded. "Motivation appears to amplify or eliminate the happiness effect of a purchase."


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Prepared by: Nessrin Biram


Source :

ePharmaNews






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